Labour market data reporting

Remember my post of yesterday? Check it out:

Times & Transcript
Rising unemployment has an upside
Jody Carr, the provincial minister of post-secondary education and training, said the data illustrates that there is greater confidence in the economy.”I am also pleased that 36,000 more New Brunswickers are working than in June of 1999, and over 17,000 more since June of 2003,” he said in reference to the last two provincial elections.

Then, the last two paragraphs of the article:

Last year the provincial economy lost thousands of full-time, permanent, export-oriented manufacturing jobs, especially in the competitive wood processing sector, which were replaced largely by part-time jobs in the service sector.

Moncton’s unemployment rate is 7.8 per cent, up from 5.6 per cent a year ago.

I am surprised that Al Hogan let the last two sentences in. You lead with “Rising Unemployment has an Upside” and then you slip in at the bottom with the province lost thousands of full time manufacturing jobs – replaced by part time jobs in the service sector. And you slip in at the bottom of the article that Moncton’s unemployment rate is up over 2 percentage points. This put’s Moncton’s unemployment rate among the highest in Canada.

And it is just ‘slipped’ in a the end.

And Jody Carr, is pleased about the confidence in the economy.

Most likely, the Moncton numbers are an abberation – the Tories better hope so.

So, all you journalism students out there, what should be the essence of the story? That high unemployment has an ‘upside’ or that Moncton’s unemployment rate is now among the highest urban rates in Canada?

Ask Al.