Ontario’s efforts to promote itself abroad

Someone, I think it was Mikel, put me on to TVO’s The Agenda. This is a good podcast. I just listened to At home in a globalizing world: minister of Economic Development and Trade Sandra Pupatello on Ontario’s efforts to promote itself abroad.

It’s well worth a listen – particularly for economic dev. professionals. Ontario is the benchmark that the rest of the provinces need to pivot on. She talks about auto, animation, international offices, etc.

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0 Responses to Ontario’s efforts to promote itself abroad

  1. mikel says:

    The Agenda is also a benchmark for podcasts. Good guests and interesting questions. You just had the head of Fatkat posting here. Perhaps an interesting idea for a podcast would be an interview eh?

    There’s this:


    and this:


    Wouldn’t it be nice to have ‘an agenda’ for new brunswick? Could probably pick up a few sponsors, make a few bucks, meet some interesting people…:) You’ve had a few people post here that would make good guests (that geeks on ice guy), and even some other bloggers would make interesting ones as well. You need any help let me know.

  2. Anonymous says:

    You can actually watch the program (and all programs).


  3. richard says:

    “You need any help let me know.”

    Well, at least it would give someone something to do.

    As a former viewer of the show (and its predecessor) which gives rise to the podcast, I would say that an NB version would be a hit with the chattering class of NB and perhaps generate some income for you. As to its impact on the province – I’d say close to zero (which is approx its impact in ON). Do I need to say I can’t stand Steve Paiken?

  4. mikel says:

    Despite what some terminally unpleasant people may say, you never know who may be impacted by policy. Much the same was said about CBC when it was getting going, but most of its shows were geared toward blue collar listeners. Public policy can come from anywhere, we know that, and often it can come about just from the right people listening to the right facts.

    IF it made money then obviously enough viewers and advertisers would be there that politicians would pay attention. We already know a good percentage of them regularly follow blogs, often posting at them-though I’ve never seen too many at this one. But then this one has a more specialized topic, but even Charles only has about 300 unique hits per day, and lots of that is media and government. The rest would be those who just like looking at the pictures and those who want to know what crazy things he’s going to do next.

    But for impact, the same goes for this blog. We have NO idea what impact it has, because government never admits when the public affects policy-because they don’t like it if they can’t control it.

    A podcast, especially one that actually has a feed, particularly one that can get on the itunes store and maybe gets a mention at CBC or at least irving would have a wider audience, even an INTERNATIONAL audience, and that’s something that can’t be ignored. Unlike ‘media’ David has policy recommendations. The best place to go with that is the opposition, they are usually the most receptive. WHile you can’t FORCE them to keep promises, you can at least make it an issue. Graham actually has policies that, as said elsewhere, may make him the first one term elected Premier in a long time.

    The residential tenants act was changed just by one blogger talking about it non stop in one small by election, so don’t ever listen to anybody that says a person will have ‘no’ effect. I suspect it could have a LOT of potential, much like the blog. If nothing else it gets people to know more about industries and people in the province, and a podcast doing interviews would have even more.

  5. richard says:

    “and often it can come about just from the right people listening to the right facts.”

    Unfortunately, The Agenda does not deal with facts; it deals with opinions, especially the opinions of the chattering class of ON. The opinions may or may not be interesting to you, but they are not facts. The Agenda is all about getting a rep for Paiken among his worshippers, not about enlightenment.

    In other words, its a pefect show for the polysci / philosophy / econ and eng lit grads. If the shoe fits, wear it.

  6. mikel says:

    The Agenda is on every night and has different guests on each issue. It is not a science based show, it is not statistics and charts, that’s true. However, as the above link shows, if you want to learn about Ontario’s efforts to gain international ED, its the place to go. The guests usually are experts in their field, and more importantly, the agenda has a very active website where you can find even more information and take part in discussions.

    They are also quite receptive to online criticism and guest recommendations. When you have an expert on discussing his/her area of expertise, then they are usually worth listening to.

    That’s not to say there is no criticisms. I enjoyed Studio 2 more than The Agenda and thought Paula Todd did as good a job as Steven Paiken. On just about every show there is lots to criticize, but that’s true of just about anything.

    I’d even suggest that The Agenda may well have a political impact. Ontario has a notoriously low voter turnout, and its that ‘chattering class’ that often drives electioneering. I suspect that MOST of the people who actually voted for MMP in the province got most of their information from The Agenda and TVO.

    It also has more impact because Ontario has three viable parties and a population that at least in the past has shown it will support the NDP, so social policies tend to get more attention. NB is a number of years behind ontario in educational funding, there has been massive attempts at lowering class sizes in ontario, something still lacking in NB.

    It’s tougher in NB because there is almost literally a one party system. I watched a documentary about Nader where they talked about the Democrats and their griping, and one guy who used to be in the democratic party said that in order to get political parties to listen, you had to show that you could NOT vote for them, and the ‘left’ simply had nowhere to go.

    In NB a new leader may provide some opportunity, and getting issues out there is what makes a difference. ANY podcast is bound to have some kind of effect and a GOOD podcast can have a LOT of effect (almost as much as a popular one). That, of course, is IF it talks about public policy and how to achieve it. For lack of a better word, David ‘has’ an ‘agenda’, that’s a good thing, he doesn’t need to be objective or pretend to be. And like the residential tenants act proves, if you have a policy recommendation and push it, it can have results. I won’t delete that, but in short, the more like lobbyists people act, the more likely their position gets noticed and implemented. As a lobbyist David has no connections to MLA’s-but lobbyists can also deal through the public (just look at the last referendum in NB).